Last Thursday, March 26th, we had a very special experience in 365Rider | The Running Boutique a new Altra product testwhere attendees were able to discover some of their best products firsthand.

An event designed for Try on shoes, understand their technology, and run in real-world conditions.sharing the experience with other runners in the community.


This is how the product test went

The event began in-store with the delivery of shoes to try onwhere each attendee could choose from some of Altra's most outstanding models:

  • Altra Experience Flow ST
  • Altra Experience Flow 3
  • Altra Experience Wild 3+

Before heading out for a run, the participants attended a technical talk given by an Altra expertwhere it was explained in detail:

  • The differences between models
  • The brand's focus on natural running
  • Key technologies such as a wide fit and low drop

This part was key to understanding what sensations to look for during the test and how to get the most out of each shoe.


Filming by the river

With our running shoes on, we set off for a run in one of the best running areas in Valencia: the Turia River Park.

The route, of approximately 8 km, allowed attendees to:

  • Evaluate comfort and fit
  • Feel the response of each model
  • Compare sensations in a real environment

A dynamic test, where each runner could connect directly with the product.


On the way back, it was time to share impressions.

The attendees returned to the store to discuss their impressions, resolve doubts with the team and the Altra specialist… and end the day in style:

pizzas, soft drinks and a runner's atmosphere.


Running community in Valencia

This event was not only an opportunity to try out the latest Altra innovations, but also to continue building a community around running in Valencia.

En 365Rider We continue to invest in these types of experiences, where the goal is not only to discover products, but experience it.

We will continue organizing more Shoe tests, training sessions and running events in ValenciaBringing the best brands closer to runners and creating spaces to share what we love most: running.


Discover the photos from the event: Photo Gallery

And remember, if you want to find reviews of your favorite running shoes, Visit 365Rider Magazine